Window & door company owners

Sick of leads that never reach your diary?

Most weren't bad leads. They were answered too late. We reply to every enquiry within 30 seconds, day or night, and book homeowners straight into your diary, so the work stops coming in waves.

60 secondsNo details needed to see your plan

Window and door companies we've helped grow

Greencastle Windows and Doors Perfect Glazing KPD Windows and Doors AD Glazing JBC Windows Base UK Windows and Doors Beaver Stirling Windows
The real problem

Stop guessing what next month looks like.

You've got Facebook. A bit of Google. Bought leads. A canvasser chapping doors. Word of mouth.

Every one of them goes up and down. Twelve from Facebook one month, two the next. The canvasser has a good fortnight, then the weather turns. Referrals come when they come.

So you never really know what's coming. And if you don't know how many appointments you'll get, you don't know how many jobs you'll sell. If you don't know how many jobs, you don't know how many fitters you need.

That's why the next team never goes on. It's not that the work isn't out there. It's that you can't plan for it.

More leads won't grow the business. Knowing what's coming will.

Your enquiries, by sourceExample numbers. Hover a bar to see it.
AprMayJunJulAugSep
Facebook
Google
Bought leads
Canvasser
Word of mouth

Best month 27. Worst month 12. Try planning a team on that.

All sources together271727121516
With GlasGrowth283130293230

About 30 appointments a month. Every month. (example)

30appointments a month (example)
10sold, at your normal 1 in 3
10jobs to fit every month
2fitting teams kept busy, if a team fits about 5 jobs a month

Know your appointments and you know your sales, your jobs and how many fitters you need. That's how you plan the next team.

What it's costing you

Work out what not knowing is costing you.

In a busy month, you turn work down or push it 10 weeks out. The homeowner doesn't wait. They go with someone else. In a quiet month, you're paying fitters to sit in the yard. So you play it safe. You stay at the size you are, year after year.

2jobs turned away in a busy month
£6,000a typical job
£12,000gone in one month

And the team you never put on? At about 5 jobs a month, that's £30,000 a month of work you're not doing. All it needs is around 15 appointments a month, at your normal 1 in 3.

Example only, using a £6,000 job and a 1 in 3 close rate. Put your own numbers into the growth plan.

How it works

The Glazing Growth Funnel.

If you've tried Meta before and it didn't work, it was rarely the ads. The enquiries came in and nobody got back to them in time. This is the bit we fix, in four parts.

Part one

We make the ads from your own jobs.

Your vans, your fitters, your finished work. Not stock photos. We run the account. You pay Meta straight from your own card.

Part two

Every enquiry gets answered within 30 seconds, 24/7.

Your WhatsApp assistant replies in your company name, checks it's a real job and books the day. Anyone who goes quiet gets a text or a phone call to book them in.

Part three

You see every pound and every appointment on your phone.

Your own portal shows what you spent, what each appointment cost, and what sold. Tap to mark who turned up and what you sold. No spreadsheets, no notepad.

Part four

Every sale goes back to Facebook.

When you mark a job sold in your portal, it goes back to Facebook, so it learns who buys and finds you more homeowners like them. Most agencies never see the sale, so they can't do this.

Mon
Tue
Wed
Thu
Fri
10:00
Mark RBifolds · G46
Claire D · Sold8 windows · £7,400
Paul & JoFront door · G77
13:00
Aisha KPorch · G41
Tom W6 windows · G12
16:00
Linda MComposite door · PA2
Dave SConservatory roof · G53
Sarah6 windows · G41

Example diary with made-up names, to show what a booked week looks like.

Real ads, real jobs

See how your firm could look on Facebook.

Here's a handful of ads from just some of the installers we've made ads for. Every one is made from their own jobs, their own vans and their own fitters. No stock photos, no "50% off" banners, just proper work that homeowners trust.

Filmed on real jobsReal fitters, no actorsNo stock photos

A small selection of the ads we've made for installers.

Results

See what a steady diary did for Greencastle.

£320,000+in sales
200+appointments booked
56jobs sold, £5,700+ average job
111appointments booked by their WhatsApp assistant

Greencastle Windows and Doors, Dundee. From their own sales sheet. Every result on this page is a window and door company.

Look at that again. 56 jobs sold from the 157 appointments that went ahead. That's better than 1 in 3. Greencastle could always sell. What they were missing was the appointments.

Their WhatsApp assistant alone booked 111 of those appointments.

In their best month, they sold over £80,000 of work. That's a best month, not a promise.

Perfect Glazing
"We've generated nearly £60,000 of sales over 40 enquiries."
Gary, Perfect Glazing
70+appointments
26jobs sold
£130k+in sales

From Perfect Glazing's own sales sheet.

Build your growth plan
Limited installers per area

Get your area before the firm down the road does.

We limit how many installers we work with in each area, and check yours before you sign. On Growth and Scale you get your own Protected Area, written into your agreement. We won't hand the same homeowner to two firms.

Every area's different. We'll tell you on the call if yours is still open.

Pricing

Pick the plan that fits the teams you want to run.

No commission on your sales. You pay Meta directly for the ads, and you see every pound of it in your portal.

Growth

You've got one or two teams out and want the next one booked.

£1,500 /month
  • 10 appointments included every month
  • Booked or Back: £100 back for every included appointment we miss
  • No cap: every extra appointment £100
  • We work your old quotes first
  • We book your appointments by WhatsApp, text or phone call
  • Your own client portal
  • First shoot day included in your setup, extra ones £600 + VAT
  • Your own Protected Area, written into your agreement
  • Ad spend from £40 a day, paid by you to Meta
  • Two months to start, then month to month
  • One-off setup fee, set on the call to suit your area and size
Build your growth plan

Scale

You've got three or more teams, or a sales team, to keep fed.

£2,000 /month
  • 20 appointments included every month
  • Booked or Back: £75 back for every included appointment we miss
  • No cap: every extra appointment £75
  • We work your old quotes first
  • We book your appointments by WhatsApp, text or phone call
  • Your own client portal
  • One shoot day a quarter included, extra ones £600 + VAT
  • Your own Protected Area, written into your agreement
  • Ad spend from £75 a day, paid by you to Meta
  • Two months to start, then month to month
  • One-off setup fee, set on the call to suit your area and size
Build your growth plan

Just starting out, or still on the tools yourself? We'll talk you through a smaller starter option. Book a call

Running several teams, or more than one area? We'll build a custom plan around your numbers. Book a call

Our promise

Booked or Back.

Money back for every included appointment we miss. £100 on Growth, £75 on Scale.

It's not a refund on our fee. It's money back on the thing you're paying for: appointments in your diary.

Two months to start, so the ads bed in. Then month to month. Booked or Back applies while your ads stay on and your portal is kept up to date.

Built for installers with their own fitting teams who sell on quality and want the diary full every month, not just in spring. Not for anyone chasing the cheapest leads.

What counts as an appointment? A homeowner from your ads booked into your diary by WhatsApp, text or phone call, and showing in your portal. You see every one in your portal, with the chat that booked it. If they don't turn up, we re-book them once, free.

Not sure which plan? Book a call →

All prices plus VAT. Ad spend is not included in any plan. Booked or Back applies while your ads stay on and your portal is kept up to date.

Questions

Get straight answers before you book.

I've tried Meta ads before and they didn't work. Why would this be different?

Most installers tell us the same. Usually the ads did their job and the enquiries came in. Then they sat in Facebook, or got one call at 2pm while the homeowner was at work, and went cold. We answer every enquiry within 30 seconds, day or night, and book them in by WhatsApp, text or phone call. And you see every step in your portal, so you're never guessing again.

What is Booked or Back?

On Growth and Scale, you get a set number of appointments a month. For every included appointment we miss, you get money back: £100 on Growth, £75 on Scale. It's not a refund on our fee. It's money back on the thing you're paying for: appointments in your diary. It applies while your ads stay on and your portal is kept up to date.

Who pays for the ads?

You do, straight to Meta from your own card. It never goes through us. You see every pound in your portal, pulled from your own Meta account.

What counts as an appointment?

A homeowner from your ads booked into your diary by WhatsApp, text or phone call, and showing in your portal. Not a form fill. Not a "maybe". A booked slot in your diary. If they don't turn up, we re-book them once, free.

Am I tied into a contract?

Two months to start, so the ads bed in. Then month to month.

How fast can we go live?

We'll give you a go-live date on the call. Most of the set-up time goes on your follow-up and setting your Protected Area, so homeowners get answered from the very first enquiry.

Do I need to be on camera?

No. Your jobs, your vans and your team do the work. If you're happy to say a few words, our team writes the script and the shoot brief for you.

Do you take commission on my sales?

No. You pay the plan price and your own ad spend. What you sell is yours.

Do you actually know the trade?

Windows and doors is all we do. We also run a separate programme for window and door manufacturers, so we know what a unit costs and how the trade works.

We're a smaller firm. Is this for us?

Book a call and tell us where you're at. We've got options for smaller firms, and we'll be straight with you about what makes sense.

Window & door company owners

Stop paying for enquiries that never reach your diary.

Tell us how many more jobs your teams could fit in and what a typical job's worth. In 60 seconds you'll see how many appointments that takes, what it's worth to you, and which plan fits. No details needed to see it.

You pay Meta directly. Your ad money never goes through us.Every pound in your own portalNo-shows re-booked once, free